Practical guide
How to sell on ChatGPT
Ecommerce, product pages, structured data, catalogue and product feeds for AI shopping readiness.
Articles
Articles — page 3
Continue exploring practical Guides and Notes from the workbench.
Practical guide
AI Act: chatbots, AI content and websites
What changes from 2 August 2026: notices, marking, editorial control, privacy, accessibility and security.
Practical guide
Plausible vs Google Analytics: which to choose
Cookies, consent, data, performance, costs and ecommerce: choose analytics that match the website’s real goals.
Practical guide
Cookieless website: when you need a cookie banner
Cookies, tracking, iubenda and performance: when no banner is needed and when prior consent is required.
Practical guide
Did an AI really hack on its own?
The OpenAI–Hugging Face case: confirmed facts, autonomous agents, guardrails, ethical boundaries and consequences for web security.
Practical guide
Website accessibility: duties, exemptions and WCAG
Who must comply, what changes for e-commerce and microenterprises, why a widget is not enough and what a full review costs.
Practical guide
How to appear on ChatGPT and AI search
SEO, GEO, structured data and technical architecture to make a website readable, verifiable and citable by AI answers.
Practical guide
Wix, DIY or a professional website?
Hidden costs, SEO, ownership and practical criteria for knowing when saving becomes a constraint.
Practical guide
Website security: what you actually need
What to really defend against, what normal sites neglect and why absolute security doesn't exist.
Practical guide
How to choose website hosting
What to really look at, the difference between cheap and quality and the provider I use and recommend.
Practical guide
How much does a professional website cost
Real price ranges, what drives the quote and how to spot an honest offer.
Practical guide
WordPress or a custom site: how to choose
Pros, cons and myths of both approaches — and how to tell which one is right for you.
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